Flash

Lukas Litzsinger

With great power comes great responsibility. Flash has a lot of advantages, and when used wisely can hold the audience's interest and illustrate a story in a way that pictures can't.

Maps and extra information are prime contenders to utilize flash in a supporting role.

On the flip slide, using flash can also create many problems. A poorly designed flash plug-in can destroy a story or websites credibility, as low-tech flash gives off an amateur aura. People don't always notice good quality, but they definitely notice bad quality.

Another problem is sensory overload. It seems like many sites use flash in ads, which are meant to be 'flashy' and draw attention to themselves. When there are too many flash scripts running at once, though, it is overwhelming and the content is lost in a sea of graphics.

Flash: a great tool to draw people's attention and highlight certain information. Use it wisely.