Entertaining, yet...informative

The Neuticals story proved that just because it is formatted for radio, it doesn't mean that it has to be stoic or bland. Even the most off the wall topic can find a place in the news line-up when executed well. Nothing can replace good writing and often times a brief sabbatical from ‘typical’ or ‘routine’ stories can be refreshing and allow the listener to be captivated again by the stories being told. In the fast paced culture we live in, it can be difficult to impress a desensitized audience and I think often times news outlets rely too heavily on the sensational. But that in of itself can become routine. This story proves that with a clear goal and catchy, easy to follow jargon, just about anything can be arranged in an appealing and informative way.