Writing for the visual medium

In my limited experience, writing for the visual medium of video is quite like writing for audio. Sentences must be short, direct, and convey information in a way that keeps the viewer's attention. Sometimes (for me, anyway) this can be difficult to do without feeling like you're writing at a 6th-grade level. But in a way, writing for video - and audio - is refining. It forces a writer to cut out the unnecessary baggage and communicate clearly and concisely. Ideally, this carries over to writing for print (or the web) and results in stories that make sense with minimal interference from the author.